Services / Web Development

Sites built as growth systems.

Marketing sites, e-commerce, and landing pages on the platform that fits your team — WordPress, WooCommerce, Shopify, Next.js. Wired with analytics, pixels, maps, Telegram bot, and a live marketing dashboard on day one.

Scope a build →
01 / The problem

Most agency sites ship as brochures. You need an instrumented system.

A site goes live. Nothing is connected. Analytics is wrong or missing. The Pixel never fired. Search Console is empty. The team has no view of what's working — just monthly screenshots from the agency.

A site is the most-visited thing your business owns. It should report on itself. We ship sites pre-wired into the stack that runs around them.

02 / What's in every build

Standard package — included in every project, not upsold later:

  • 01

    Platform of your choice

    WordPress, WooCommerce, Shopify, Next.js, Astro — built on what your team can run, not what we prefer to bill for.

  • 02

    GA4 + Google Search Console

    Configured properly — events, conversions, server-side where it matters. Search Console verified, sitemap submitted, performance reports already populating.

  • 03

    Meta Pixel + Conversions API

    Facebook and Instagram tracking that survives iOS privacy. Server-side CAPI, deduplication, event mapping. Ready to run ads from day one.

  • 04

    Google Maps integration

    If your business has physical locations — embedded maps, location schema, direction links. Pulls live from your Google Business Profile.

  • 05

    Telegram bot capability

    Optional inbound bot — form submissions, order alerts, lead notifications routed to your team's Telegram in real time.

  • 06

    Live marketing dashboard

    Internal admin panel inside your site — pulls GA4, Pixel, ad accounts, search performance via API. Live numbers, no logging into five tools. The team sees what's working without asking.

  • 07

    SEO & performance baseline

    Lighthouse 95+, semantic HTML, structured data, real image optimization, sitemap, robots. The boring SEO foundation done right.

  • 08

    Listing & review platforms

    Two-way connection to the platforms your customers find you on — Yelp, Trustpilot, TripAdvisor, G2, Capterra, Houzz, Clutch, industry directories. Live review widgets, rating schema, automated sync of business info (hours, services, photos). One source of truth, everywhere your buyers look.

03 / Unified sales environment

Multiple stores. One pipeline.

If you sell across WooCommerce, Shopify, marketplaces, or custom checkouts — we can build the integration layer that funnels everything into a single sales pipeline. One CRM, one inventory view, one customer record across channels.

This is where web development overlaps with the CRM/ERP service. We do the front-end and integration; the system that holds it all together is built under Custom CRM / ERP.

04 / How we work
  1. Step 01

    Platform decision

    30-min call to pick the right stack. WordPress if your team edits weekly. Shopify for product-first stores. Woo for hybrid. Next.js for marketing sites that change slowly. No religious wars.

  2. Step 02

    Copy first

    We write the site before we design it. Design that wraps weak copy is wasted budget. Copy work can also be scoped separately — see Copywriting.

  3. Step 03

    Design & build

    Editorial design system, semantic HTML, modern CSS. Built directly in code on your chosen platform. Weekly demos.

  4. Step 04

    Wire up analytics & dashboard

    GA4, Search Console, Pixel/CAPI, Maps, Telegram bot, live marketing dashboard. Tested with real traffic before launch.

  5. Step 05

    Launch & handover

    Hosting on Cloudflare/Vercel/dhosting (your account). Docs, recorded walkthrough, 30-day care window included.

05 / Stack

We pick the stack that fits the project, not the project that fits our stack.

WordPress WooCommerce Shopify Next.js Astro Cloudflare Pages Vercel Sanity / Payload GA4 Meta CAPI Telegram Bot API
06 / Timeline & engagement
Typical timeline
3–10 weeks depending on scope
Model
Fixed-price project · Optional care & content retainer
07 / FAQ
WordPress, Shopify, or Next.js — which one do we need?
If your team edits content weekly and you don't have a developer, WordPress. If you sell products as the main thing, Shopify. If you sell products with complex flows or hybrid offerings, WooCommerce. If the site is mostly marketing and changes slowly, Next.js — faster, cheaper, more secure. We pick on the call, not before.
What does the live marketing dashboard actually show?
Traffic from GA4, conversion events, ad spend and ROAS from Meta and Google, search performance from Search Console, top pages, top sources. All real-time via API. Configurable to your KPIs.
Can you combine multiple stores into one back-end?
Yes — that's where this overlaps with the CRM/ERP service. We build the front-ends and integration layer; the unified system that holds everything sits under Custom CRM / ERP.
Do you provide copy?
Yes — copy work can be included or scoped separately under Copywriting. Either way, copy comes before design.
What about hosting and accounts?
All on your accounts — Cloudflare, Vercel, dhosting, your domain, your GA4, your ad accounts. We're never a middle layer.

Related services

02 / Custom CRM / ERP
Unify multiple stores and sales channels into one pipeline.
04 / SEO Audit
A new site without an SEO baseline leaves traffic on the table.

Need a site that earns its keep?

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